Why Paperbox Accounting refuses to reject sole proprietorships

Yannick De Wael, founder of Paperbox Accounting, started his firm with a clear mission: accessibility. While many firms feel compelled to turn away new entrepreneurs because they are supposedly “too demanding,” Yannick opened his doors to them. “I thought it was sad that entrepreneurs had nobody to turn to,” he explains. Thanks to the right technology, he’s able to serve this group profitably and in a personal way.

Bookkeeping for dummies

Paperbox’s strategy is based on the power of self-reliance. Yannick literally offers his clients “bookkeeping for dummies” through the Dexxter app. Because the software is so intuitive, new entrepreneurs don’t see bookkeeping as a ton of work, but as a straightforward process.

“Dexxter takes the complexity out of it and makes accounting manageable for everyone. That’s what we as a firm want to stand for.” – Yannick De Wael.

The ‘hotline feature’ in practice

By placing the administrative input entirely in the hands of the customer, the role of Paperbox’s team has changed. They act as a human ‘hotline’ that only steps in when it’s truly necessary. This is facilitated by smart interaction:

• Interaction through the review module: Instead of endless email threads, the team uses Dexxter’s review module. Customer questions are asked and answered directly within the specific source document. No loss of context, just quick solutions.
• 70 accounts managed by a small team: The proof of efficiency is impressive. Paperbox currently serves 70 sole proprietorships with a team of just three people, while also supporting their regular SME clients.
• Human focus: Since manually entering receipts is a thing of the past, Yannick has more time for what he truly values: the human aspect and strategic advice for starters.

Easy access, high loyalty

By not rejecting starters, but instead providing them with the right tools, Paperbox is building a loyal customer base for the future. From day one, entrepreneurs feel taken seriously and grow under the firm’s guidance. For Yannick, Dexxter is the perfect partner to make this mission a reality: “It gives entrepreneurs control and us the space to really be there for them.”

👉 Do you also want to serve new entrepreneurs without overburdening your team? Get a demo